Welcome to the blog of Rasam Production's Asa Newmarch (The Cinematographer), charting the evolution of the opening to the new feature film "Test Drive", jointly produced with Sam Pollock (The Director) and Rob Shaw (The Producer). You'll be able to see the final cut on YouTube [will be linked on a future day] as well as various short videos and vod/podcasts right here on this blog! Enjoy, and please feel free to comment/add suggestions!

Wednesday, 26 January 2011

RS - Target Audience

Our aim is to make our film a rating of 15 (BBFC Rating). The reasoning for this is because of the actors ages, sexual references, strong language and bloody violence. However we don't see the man getting stabbed therefore it is not as violent as an 18 rating film. The girl is wearing revealing clothes which backs up the reasoning behind the 15 rating. We expect the majority of the audience to be male, because of the sexual themes in it but also the ammount of gore.

We know that there is an audience available for this genre because we have seen the success of films such as Halloween (John Carpenter, 1978). Scream (Wes Craven, 1996). And Nightmare on Elm Street (Wes Craven, 1984). Using these three as examples we know that our film fits into this genre and has a similar audience to these, teenagers from around 15-25, both male and female.

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